Award winner"There's just no getting around it-the Sony X1 Ultimate is a great processor""The XH95's all-new performance sets the 2020 benchmark for 49-inch TVs""Class-leading motion and local dimming stability"Top 3 featuresDiscover deeper blacks and more brightness from any angle
The same powerful processor used in our 8K TVs analyzes data to boost color, contrast and clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur.
X-Wide Angle is available on TVs of 55" class (54.6" diag) and larger.
Sound and picture in harmony-discreetly mounted tweeter
Sound positioning tweeters help optimize the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene.
Acoustic Multi Audio is available on TVs of 55" class (54.6" diag) and larger. X-Balanced Speaker is available on TVs with a screen size between 55" class (54.6" diag) and 75" class (74.5" diag).
Flush surface, no distractions
A slim and flush design with discreet stand and thin bezel keeps you focused on what's important-the picture.
See TV demonstrationEnjoy the precision of true-to-life contrast
Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full-Array LED provides more realistic contrast by making light areas lighter and dark areas darker. Contrast is further enhanced by X-tended Dynamic Range PRO, which adjusts brightness for higher peaks in glare and deeper blacks in shadow.
Edge type LCDConventional Full-Array LEDSony's Full-Array LED & Xtended Dynamic Range Pro
Left: Back light, Right: TV screen
Making color and contrast more real
Object-based HDR remaster
With Object-based HDR remaster, the color in individual objects on screen is analyzed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, and more realistic pictures.
Supreme resolution, whatever you're watching
Any kind of content can be upconverted to lifelike 4K resolution with Sony's unique features. Our Picture Processor X1 Ultimate, twice as fast as the X1 Extreme, precisely analyzes and processes data to enrich 4K pictures with real-world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality PRO using a unique 4K database. Resolution of each subject is then optimized by Object-based Super Resolution to reproduce virtually real-world textures.
Reproduces a wider, more precise range of colors
By widening the color spectrum, TRILUMINOS powered by our X1 processors reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise so pictures are closer than ever to real life.
Beautiful colors from all sides
Watching TV from the sides is now as satisfying as from the center. Sony's original optical design to control light from the backlight, the X-Wide Angle panel ensures colors stay true from wherever you're watching.
This feature is available on TVs 55" and larger.
Making fast-moving scenes bright and clear
On some screens, sports and fast action scenes can seem to go by in a blur. Our latest X-Motion Clarity technology keeps everything smooth, bright and clear. Each blink' is individually controlled and its duration optimized, while brightness is boosted when needed, so you won't miss a thing.
Go back to our top features
Beautifully matched pictures and sound
Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. Our Acoustic Multi-Audio includes two sound-positioning tweeters at the back of the TV that enable sound to follow the action for a truly immersive experience. Independent amps are controlled separately to precisely manage sound positioning of these speakers in high tone areas, enhancing sound pressure and stability for more realism.
This feature is available on TVs larger than 55" (diag.). Independent amp control is available on TVs with a screen size between 55" (diag.) and 75" (diag.).
Hear high-quality sound
Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.
This feature is available on TVs with a screen size between 55" class (54.6" diag) and 75" class (74.5" diag).
Conventional round speaker
Sound quality is good but TV design is not slim
Thin oval speaker
Sound quality has been compromised to make the TV slim
X-balanced speaker
High-quality sound in an ultra-thin TV design
Sound flows around you with Dolby Atmos®
Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.
Enjoy multidimensional sound with S-Force Front Surround
Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi-surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.
Clearly hear voices
With Voice Zoom, you can hear human speech clearly without having to turn up the volume-ideal for news bulletins and documentaries.
Brightness refined for your room
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes an embedded light sensor that optimizes picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones, so you get the perfect view.
Sound tailored to your environment
Sound experience can change depending on your room environment. For example, curtains absorb sound, while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This 4K Ultra HD TV detects objects and reproduces sound that's enhanced and optimized to your room.
See how our beautiful design immerses you in the actionAluminum flush surface
Keeps you focused on the picture, not the television.
Discreet stand, dual position
Our noiseless stand sits discretely on a shelf and won't compromise your viewing experience. With wide and narrow settings, you can use it on large or small shelves.
Cable clutter minimized
Cable holders keep wires neatly hidden so your television stays free of clutter and looks good from the front, the sides, and the back.
Open the door to unlimited entertainment
Choose from a wide variety of movies, shows, music, games, sport, and more with Android TV, simply by talking to your BRAVIA. Chromecast built-in lets you enjoy mobile apps on your TV, and with Google Assistant and smart speakers, you can control TV and smart devices with your voice.
Your voice is all you needWatch what you love. Control it with your voice.
Search for shows, get recommendations, even control your TV-faster-with your voice. Ask Google or Amazon Echo for hands-free help on your big screen.
Say what you want to watch, no remote required
With Google Assistant built in and advanced voice control, Sony's Android TV makes life smart and simple. Find new entertainment, check schedules and control your home, just by talking to the screen.
- Reproduces a wider, more precise range of colors
- Beautiful colors from all sides
- Making fast-moving scenes bright and clear
- Supreme resolution, whatever you're watching
- Enjoy the precision of lifelike contrast
- Super Bit Mapping HDR
- Object-based HDR remaster
- Dual database processing
- Beautifully matched pictures and sound
- Enjoy multidimensional sound with S-Force Front Surround
- Clearly hear voices
- Hear high-quality sound
- Supreme picture quality and sound, whatever the environment
- One slate design
- Aluminum flush surface
- Discreet stand, dual position
- Cable clutter minimized
- Say what you want to watch, no remote required
- Over 5,000 apps, more than any other smart TV
- No more waiting
- Our Android TVs are recommended by Netflix
- Connect with your Alexa
- Works with Google Home
- Works with Apple AirPlay / Apple HomeKit
- Send to a bigger, better screen with Chromecast
- Easy control with smart remote
- Google Play : a world of content and apps